| News | Features | Interviews |
| Blog | Contact | Editorials |
| Android grabs 70% of Dutch smartphone market share |
| By Thom Holwerda on 2012-10-11 14:43:45 |
| Since I love making it seem as if The Netherlands is in any way relevant anywhere ever, here's the most recent market share figures for smartphones, released today, covering the month of August (there's a graph showing the figures for every month from August 2011 until August 2012). The iPhone has a market share of almost 20% - but Android is ravaging the market, and now holds a market share of 70% (!). Nearly 75% of all Android smartphones sold in The Netherlands are made by Samsung. If you take the entire phone market - including feature phones - the iPhone holds 13% (up from 8% in August 2011) and Android 47% (up from 30% in August 2011). Windows Phone barely manages to hold on at 1%, and the BlackBerry dropped from 13% to 5%. Interestingly enough, in this combined feature/smartphone market, nearly 50% are Samsung phones. This of course doesn't yet include the iPhone 5, so the next set of figures will most likely show a spike for Apple. Still, if The Netherlands is in any way indicative of the rest of Europe, it's no surprise Apple tends to focus on US figures during its presentations. |
|
| Comment by Thom_Holwerda |
| By Thom_Holwerda on 2012-10-11 14:47:51 |
|
As I added on Twitter: https://twitter.com/thomholwerda/... "70% Android marketshare. Jesus Christ, Windows Phone 8 or Jolla or whatever else better succeed. This is scary as fcuk." It really is. Getting flashbacks to Windows here. |
 - Score: 2 |
| Comment by jared_wilkes |
| By jared_wilkes on 2012-10-11 14:51:33 |
|
EVERYONE mostly focuses on US figures because Comscore is the most consistent at reporting monthly market share data for the US. Gartner and NPD rarely provide insight into individual markets and don't even report their worldwide data regularly. Nielsen provides fairly regular quarterly updates for the US market. Kantar Worldpanel is trying to break out and trying to provide more transparent reporting but isn't quite their yet. Moreover, virtually every manufacturer besides Apple now refuses to even provide quarterly sales data for smartphones. So... almost everyone uses Comscore US share data because it is the most reliable, widely available, and consistently reported data. |
| - Score: 0 |
| Launch spikes |
| By Adurbe on 2012-10-11 14:51:43 |
|
It doesnt surprise me iphone and samsung have both had a bounce. They have both recently had launches of new products. Blackberry... well, its still the same thing as always so what you going to upgrade TO Windows Phone, noone is buying them Knowing the next generation is out in a month (im one of this group) @Thom, I think the more important numbers tend to be the installed base. Do you have these numbers from the same source? |
| - Score: 2 |
| Comment by MOS6510 |
| By MOS6510 on 2012-10-11 15:18:05 |
|
I live in The Netherlands too and I see mostly iPhones (adults) and BlackBerries (kids). But no doubt about Windows Phone, they are a very rare occasion. |
| - Score: 2 |
| RE: Comment by MOS6510 |
| By Thom_Holwerda on 2012-10-11 15:20:47 |
| Goes to show that what you see rarely matches up with reality. I'd think iPhones were more popular too, judging by what I see. i'm guessing people just whip 'm out more often. |
| - Score: 4 |
| Thank you Android... |
| By majipoor on 2012-10-11 15:22:01 |
|
... for bringing choice to consumers! The choice between iOS and Android :P And thank you Samsung for bringing choice to consumers as well, the choice between Apple and Samsung. |
| - Score: 1 |
| RE[2]: Comment by MOS6510 |
| By smashIt on 2012-10-11 15:27:38 |
|
> i'm guessing people just whip 'm out more often. next time you visit a starbucks just take a look around everyone keeps his phone in his pocket while drinking a coffee but the apple-guys place it on the table |
| - Score: 11 |
| RE[2]: Comment by MOS6510 |
| By MOS6510 on 2012-10-11 15:28:23 |
|
> i'm guessing people just whip 'm out more often. As an actress said to a bishop. I'm mostly surprised kids love BlackBerries. Well, I know it's for the BBM, but apart from that there isn't much fun stuff you can do with a BlackBerry. Work related I see most people either getting rid or wanting to get rid of their BlackBerries. They aren't that bad, but the app selection is small and the quality is mostly poor. Regarding the spotting of iPhones I guess iPhone users wanted an iPhone and do things with it, Android users mostly just got a new phone for a nice price and it needed to have a web browser. They're not doing much with it. This would also explain why iOS devices cause so much more web traffic, they are used more. We now have 5 people at work with an Android, only one is a power user and one also has an iPhone which he prefers. The other three are "dumb" users who were forced to get a smart phone. |
| - Score: 2 |
| RE[3]: Comment by MOS6510 |
| By JAlexoid on 2012-10-11 15:34:31 |
|
Forced?!?!?! Did someone threaten them or their family? Also, since you seem to be an Apple fanboy you see what you want to see. I see a lot of iPhones for sure, but also a lot of SGS2 and SGS3. Noticing a WP device is like a novelty... |
| - Score: 3 |
| RE[2]: Comment by MOS6510 |
| By Lennie on 2012-10-11 15:35:04 |
|
Is it just me or are you confusing 2 things ? - sales numbers - marketshare Sales just says what is currently being sold the most, it doesn't say anything about what people actually already have/use. So if you see a lot of people with iPhones (if what you see is a good representation at all) that just means a lot of iPhones were sold in the past. It could still mean Apple isn't selling as many right now (obviously the latest phone from Apple probably has an impact on that too). |
| - Score: 2 |
| News | Features | Interviews |
| Blog | Contact | Editorials |